USAP, G!
PAGE OVERVIEW
The USAP, G!’s facebook page has reached 4,597 people through its posts and will continue to reach and expand its audience. The Facebook page has been receiving new page likes, followers, and interactions from the day it was launched but the numbers have not been consistent as it has been fluctuating from time to time. The posts in the Facebook page have been receiving reactions, comments, shares, views, and clicks with reactions being the most received interaction. The average number of reactions is 2,141, 20 comments, 368 shares, 196 photo views, and 11 link clicks.
The number of likes, visits, and reaches that the USAP, G!’s Facebook Page has achieved follows a general pattern. Around the release of our Facebook page, on November 28 to early December 2022, our new Facebook reaches, visits, and likes were at their peak. After that period, all these began to slow down as less people were being reached. As the year 2023 started, the number of Facebook page reach began to increase again. And on January 10, 2023, our page has accumulated its highest engagement with 1,362 reach, 1,494 visits, and 263 new likes. In total, the USAP, G! Facebook page had a total of 11, 342 reaches, 5, 923 visits, and 571 likes as of January 14, 2023. The fluctuation in the reaches, visits, and likes, could be caused by other groups launching their own Facebook pages. This created competition among different groups to grab everyones’ attention but the team has been continuously working to promote their advocacy.
As of January 16, 2023, the USAP, G!’s Facebook Page has garnered a total of 705 followers - 62.6% of which are women, and 37.4% are men. The age group of the Page’s followers are mostly 18 to 24 year olds. There are also numerous 25 to 34 aged viewers. A big number of the followers are from the Philippines, Singapore, Canada, Qatar, Taiwan, and the United States. Most of the Filipino followers are from Manila City. Others are from Quezon city, Taguig, Tuy, Bacoor, and Parañaque.
Results
Feedback
The USAP, G!’s facebook page and posts have not been receiving any feedback from the day it was launched. The team is working on this area to further improve the quality and service our team will be providing to the audience through its facebook page.
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There are a variety of posts in the USAP, G!’s facebook page which include publication materials, infographics, videos, and podcast audios. The team has been consistently updating and posting in the facebook page to guide the audience. The post that reached the most engagements was the “Meet the team” post where it reached 5525 people and had 353 likes and reactions. The post with the lowest reach and engagement was the “Weather Updates 5” since it was the most recent post shown in the facebook page. From the amount of engagements the posts have, the team saw that the posts which include the team and infographics receive the most engagements and reach more people. The peak of the USAP, G!’s facebook page was around November 28, 2022 to early December and the numbers have been decreasing and fluctuating ever since. The team has worked to improve its reach and engagements to expand their audience.
Feedback
Content Overview
According to the Content Overview, the USAP, G!’s Facebook Page had a total of 11.2k reaches and 4.7k interactions within the last 90 days. The media type with the highest median reaches is Images with 756 median reaches, then Videos with 631 median reaches. In terms of content formats, Album Posts had the most with 1.4k reaches. Across all the videos, there was a median of 120 interactions, Images having 120 median interactions, and links having 51 median interactions. Album Posts had a median interaction number of 191, with other posts having 121 median interactions. Among all the posts on that USAP, G! Facebook Page, our “Meet The Team” post had the most reaches, reactions, and comments. It was posted on December 2, 2022, and it has reached up to 5,525 people, with 353 reactions, 10 comments, and 40 shares as of January 15, 2023.
Feedback
Messaging
The USAP, G!’s facebook page has only received 4 messages as of now but the team’s response rate is at a 100% with a response time of 4 minutes and 9 seconds. The team is working to tend to their audience’s concerns as soon as possible. The team has received a few messages through USAP, G!’s website and will continue to expand to reach more people.
